In-depth Market Research

A leading US manufacturer of orthopedic implants, while considering to expand in China via M&A, commissioned Asia Waypoint to conduct tailor-made market research about the orthopedic implants market in China.

Together with our new client, we first defined the exact scope and timeline of the research project. Asia Waypoint then conducted more than a dozen face-to-face interviews with employees of orthopedic implant manufacturers in China, wholesalers, hospital directors, head surgeons and procurement staff of state-run and private hospitals, and investigative journalists covering the healthcare market in China, to name just a few of the interviewees. The report delivered to the client on deadline just a few weeks later provided a detailed summary of the competition, sales channels, corruption risk and rapidly changing regulatory environment.